For several years, businesses have relied on websites. Things have changed enormously in recent yours and now more than ever individuals are hosting their own personal 'websites', by having a blog. More than 17 million blogs are registered, with new blogs being created everyday. I wanted to quickly offer you 7 basic reasons why "having a blog" is better than having a website.
1. Blogs can be built very easily! A WordPress blog can be installed in a matter of minutes. Even better is the truth that you don't have to become a tech guru to accomplish this. There is no coding or coding work that should be done, since the core files happen to be in place. You can easily find a variety of pre-made designs, called themes. Many of these themes or templates are even free! The WordPress dashboard is quite friendly to both newbie and advanced users similar. Getting started is as simple as logging in and adding your articles. Managing your pages, categories, and comments is extremely simple, since the blog platform does the difficult technical work for you. You simply add your articles and manage your site in a way that best suits you!
2. Interacting with readers! When someone visits your blog and really wants to express their opinion, they can share it with the commenting feature. You'll become acquainted together with your frequent visitors, and will typically answer their posted comments. This dialogue can always be continued through additional remarks or through email. When comments are being left regarding a specific topic, it causes other visitors to stop and take notice of the activity that is going on at your blog! Comments should always be welcomed and encouraged!
3. Blogs are typically more Search engine Friendly than standard internet sites. Each time a blog is updated, the search engine bot will crawl your internet site to index the new content into the search engine. With a blog, your content can be optimized. By linking your pages to one another, you provide the search engine bot with more choices to crawl. This is particularly useful when targeting an unique keyword or key phrase. You can install plugins like 'All SEO Pack' and SEO Pressor to assist you with your search engine optimization.
4. Blogs enjoy greater popularity on social networking sites than traditional websites. Because of the sense of community that has developed online, readers are more apt to share your best content on their favorite social media internet sites. Not only do readers connect to bloggers, but bloggers also are likely to interact with other blog writers and syndicate (share) content they find valuable. There are numerous plugins available which make it easy for your reader to talk about your content on their favorite social media sites.
5. Using an RSS feed, readers can subscribe to their favorite blogs. RSS stands for 'Real Simple Syndication'. When a reader subscribes to your RSS feed, your content is delivered straight away to their email using a feed. This means your reader is among the first to know whenever you post new content, and they will usually visit your site because of this. This continued readership creates loyalty with the reader. On a standard web page, there typically is not much new content, so the reader doesn't have a very good reason to to visit the site all the time.
6. Blogging is an effective personal branding tool! By having a blog, you can stand right out of the crowd in your niche by providing content that is valuable to your target audience. Because of the information and knowledge you produce, you will be considered an authority in your selected niche market. By answering more questions in the market place, your status as a leader will continue to increase. This is why it is critical that you post new content regularly and optimize your content so that it is easily found by search engines like google.
7. You have complete and total control over your blog. You control everything with regards to your blog - the design, the content, the hosting - absolutely EVERYTHING! You can update your blog at your convenience. You can add or takeaway content at your discretion. This type of flexibility is not typically found with a traditional website.
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Having a blog is one of the best decisions a home business owner can make for their business. The exposure that comes from having a blog of your own is priceless.
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